Your owned analytics, turned from a dashboard you stare at into a written narrative you can act on. We pull the last 30 days, compute the analyst pivots that matter, then ask a model to read them and tell you what to do next.
VIN-related queries lost 18% impression share over the last 30 days, with the heaviest drop on "vin lookup" (-23%). Carfax took position #1 from you on May 4.
Three pages need attention: /vin-decoder/free-vin-lookup /vin-history. All three rank for high-intent queries with sub-1.5% CTR.
/vin-decoder with Carfax-style FAQ schema/free-vin-lookup for 'free' intent/vin-historyFor each run, BrandCrux computes seven analyst pivots from your Search Console data, then a model reads them and writes the takeaway. No more clicking through the GSC interface looking for the story.
Queries with the biggest CTR or impression drop in the window vs the previous equivalent window.
High impressions (>1k), low CTR (<2%), position 4-15. Winnable with a content tweak.
Pages ranking for queries whose intent doesn't match the page's primary topic. Either the page should be retitled or a new page should be written.
Click share split by branded / non-branded queries over time. Catches when paid acquisition is masking organic decline.
Pages competing for the same query. Surfaces which page Google has actually picked and which one to consolidate.
Pages not updated in the window despite high impression volume. Easy refresh wins.
Geographic decomposition of impressions vs clicks plus desktop / mobile / tablet split with CTR variance.
GA4 dashboards make you build the question. BrandCrux already built the questions. Each pivot lands in your Recommendations queue alongside scan + content insights, with status tracking.
Channel share movement over the window. Catches paid spike masking organic erosion, or the reverse.
Pages losing sessions or session quality (engagement_time_per_session, conversions). Each named explicitly.
Top first-touch + last-touch combos. Useful for understanding which channel originates vs closes.
Top pages with high entrances but high single-page sessions. The pages that bring traffic but lose them.
Weekly cohort retention curves. Who comes back, who doesn't, and when retention breaks.
Revenue per country / region. Surfaces unexpected markets and underperforming geos.
Every deep-analysis run produces an executive narrative written from the pivots, then five concrete recommendations — {title, body, action_kind, target_url}. Recommendations name the page or query, never abstract advice. Each one drops into the same Recommendations queue as your scan + content insights, so you can mark them done as you ship.
Free 300-credit trial. Deep runs cost 15 credits flat (the LLM narration call). Schedule weekly or monthly so the pivots stay fresh.
Start free →GSC and GA4 tell you what happened on your site. Pair that with the four other channels and you also see what happened in AI answers, on the SERP, in directories, and on social. Per-topic, every signal rolls into the composite Topic Authority score.