# AI Visibility > Your customers asked AI. Did it mention you? URL: https://brandcrux.ai/ai-visibility Signal 01: AI Visibility. One of seven signals in BrandCrux. ## Overview Every day, 100M+ people ask ChatGPT, Perplexity, and Claude for recommendations. Some of those people are your customers. The AI Visibility signal in BrandCrux shows you exactly what AI says when they ask, across both web GUI and API surfaces. Tracking 20+ AI sources. Every platform, one dashboard. Sources tracked include ChatGPT, Perplexity, Claude, Gemini, Grok, Copilot, DeepSeek, Mistral, and Google Search. ## The Uncomfortable Math Zero. That is your click-through when AI skips you. - **100M+** daily AI searches. That is 100 million chances to get recommended, or 100 million chances to get ignored. (Source: ChatGPT reports 700M+ weekly active users, Sam Altman, 2025.) - **73%** of consumers trust AI-generated recommendations as much as a human expert's. More than they trust your ad. (Source: Salesforce State of the AI Connected Customer, 2024.) - **0%** is your traffic from AI answers that do not mention you. Not "low", not "some". Zero. ## Inside AI Visibility Everything you need to own AI search. The deepest signal in the BrandCrux stack. Multi-engine scanning across both web GUI and API surfaces, 0-100 scores per query, competitor intelligence, citation analysis, entity tracking, GEO audit, AI assistant, and recommendations tied to gaps. ### Visibility Tracking See your score on every AI source at a glance. Track how each platform represents your business. Who mentions you, who ignores you, and how your visibility changes week over week. ### Competitor Intelligence See which brands AI sources recommend instead of you. Track competitor share of voice, discover new threats as they appear, and know exactly where you win and where you lose. ### Citation Analysis Understand which citations build real authority. Track self-citations vs independent third-party mentions that establish credibility. Third-party citations from review sites, directories, and publications are the gold standard for AI search visibility. Find citation gaps where competitors get cited and you do not, and monitor your authority growth over time. ### Entity Tracking Track every brand, product, and company mentioned in AI responses. See your share of voice against the full entity landscape, with sentiment analysis and mention position tracking. ### GEO Audit Crawl your entire website and score every page for AI citation readiness. Audit competitors side by side to find content gaps, missing structured data, and authority signals. Schedule weekly scans with automated email digests. Scores break down into Content Quality, Schema Markup, Authority Signals, and Technical SEO. ### AI Assistant Ask questions about your visibility data in plain English. The assistant looks up your scores, trends, competitors, and citations in real time, then presents insights with inline charts, tables, and score gauges. Share any conversation as a read-only link. You can also connect BrandCrux to Claude Desktop, ChatGPT, or Cursor via MCP for direct data access. ### Recommendations to improve your visibility Every scan ends with a ranked list of concrete actions, scored by their projected visibility lift. Content gaps, missing schema, weak authority signals, citation opportunities, technical fixes, local-pack misses, all categorized, prioritized, and tied back to the prompts they will move. Mark them done as you ship. The next scan tells you whether it worked. ## We track the web AND the API ChatGPT-the-website and ChatGPT-the-API give different answers. Most tools only check one. BrandCrux checks both, across every model: Web GUI, API, 20+ sources, both surfaces. ## Why API Visibility Web chat is the tip of the iceberg. ChatGPT has 200M users. Its API powers 200,000+ apps. If the API skips you, so do all of them. - **10,000+ Apps, One API.** Shopping assistants, support bots, travel planners, code tools all call the same API. If it does not mention you, none of them will. - **Enterprise Decisions.** Companies use APIs to build shortlists, run comparisons, and answer RFPs. Getting cited here means you show up in buying workflows, not just casual chats. - **Web and API Diverge.** Same model, different answers. ChatGPT Web might recommend you while the API does not. Tracking both reveals where your visibility is real and where it is a mirage. - **AI Agents Are Coming.** Shopping agents, booking agents, research agents run on APIs, not chat windows. If you are invisible at the API level, agents will never suggest you. - **The Raw Truth.** Web interfaces add filters, system prompts, and guardrails that change what gets recommended. The API is the unfiltered signal of what the model actually knows about you. ## How It Works Three steps. Sixty seconds. 1. **Tell us who you are.** Drop your URL. Our AI reads your site and figures out the rest: categories, competitors, the prompts people actually ask. 2. **We interrogate 20+ AI sources.** We ask ChatGPT, Perplexity, Claude, Gemini, Grok, and 13 others the exact prompts your customers use, then record every word. 3. **You see the truth.** Visibility scores, competitor rankings, citation tracking, sentiment analysis. Everything you need to know about how AI sees your business. ## What Sets Us Apart A single rank is a lie. We give you confidence intervals. AI engines are stochastic. Ask the same question five times and you get five different answers. Most trackers send one query and report a single rank. We sample every question multiple times and show you a presence rate with a real statistical confidence range. - **Multi-sample, every time.** Each question is asked 3 to 20 times per source per scan, depending on plan. Your presence rate is built from how often your business actually shows up, not a single coin flip. - **Wilson confidence intervals.** Every number ships with a 95% confidence range. Tight band, trust it. Wide band, wait for more data instead of chasing noise. - **Adaptive deeper sampling.** Questions where the result is genuinely uncertain (your business shows up roughly half the time) automatically get extra samples to lock in a tighter answer. - **Decomposed judging.** A structural pass identifies mentions and citations. A separate sentiment pass scores tone. More reliable on edge cases. - **Quality flags, not silent averages.** If a source rate-limits us or hits a captcha, we flag the cell instead of pretending nothing went wrong. - **Verifiable evidence layer.** Every score links down to the actual AI response that produced it. Click any number, see the verbatim sentences. ## Pricing Start free. No credit card. | | Free | Starter | Growth (Most Popular) | Scale | |---|---|---|---|---| | Price | $0 | $99/mo | $299/mo | $499/mo | | Monthly credits | 300 (one-time) | 10,000/mo | 50,000/mo | 100,000/mo | | Businesses | 1 | 2 | 5 | 25 | | Team members | 1 | 3 | 10 | 50 | | AI sources | API only | Web + API | Web + API | Web + API | | Mention detection | Yes | Yes | Yes | Yes | | Competitor tracking | No | Yes | Yes | Yes | | Sentiment analysis | No | Yes | Yes | Yes | | Weekly auto-scans | No | Yes | Yes | Yes | | Shareable reports | No | Yes | Yes | White-label | | History | 7 days | 30 days | Unlimited | Unlimited | | AI Assistant | No | Yes | Yes | Yes | | REST API | No | 50K calls | 100K calls | 1M calls | | MCP server | No | No | Yes | Yes | | Content engine | No | No | Yes | Yes | | Top-up credits | No | Yes | Yes | Yes | | Support | Community | Email | Email | Priority + CSM | All plans include top-up credit packs that never expire. 1 credit = 1 prompt x 1 source scan. No credit card, cancel anytime. **Enterprise.** Need higher limits or stricter requirements? Enterprise covers higher monthly credits, unlimited businesses and team members, SSO and SAML, audit logs, custom data residency, dedicated success manager with 99.9% SLA, custom integrations (Slack, Teams, Zapier, webhooks), and white-glove onboarding. Contact sales@brandcrux.ai. ## Frequently Asked Questions **What is AI Search Visibility?** AI Search Visibility measures how well your business appears in AI-generated answers from sources like ChatGPT, Claude, Gemini, Perplexity, Grok, and Google AI Overview. When customers ask these AI assistants about products or services in your industry, AI Visibility determines whether they mention and recommend your business. It is the AI Visibility signal inside BrandCrux. **How is this different from traditional SEO?** Traditional SEO optimizes for Google's organic search results (blue links). AI Search Visibility focuses on whether AI sources mention, recommend, or cite your business in their generated answers. AI sources do not show links. They give direct answers. If you are not in the answer, you are invisible to a growing audience of 100M+ daily AI users. **Which AI sources does the AI Visibility signal track?** 16+ AI sources: 8 Web GUI sources (ChatGPT, Perplexity, Gemini, Copilot, Grok, Google AIO, Google Search, DeepSeek) and 8 API sources (OpenAI, Perplexity, Anthropic, Gemini, Grok, DeepSeek, Mistral, Copilot). Each source has different training data and recommendation patterns, so we track both surfaces and show you the gap. **How does the scoring work?** Each prompt by source combination gets a visibility score from 0 to 100. The score is calculated using fuzzy text matching and an LLM judge that analyzes whether the AI's response mentions your business, cites your website, or recommends you. Your overall score is the average across all prompts and sources, with Wilson 95% confidence intervals on every measurement. **Is there a free plan?** Yes. Every account gets 1,000 free scan credits (one-time). You can also use the free scanner at brandcrux.ai/free-scan. No signup required, enter your domain and get an instant visibility check. For ongoing tracking, paid plans start at $99/month with 10,000 credits/month plus REST API access and the AI Assistant. **What is a scan credit?** One scan credit equals one prompt checked against one AI source. If you scan 10 prompts across 20+ sources, that is 60 credits. The free scanner uses 6 credits (3 prompts by 2 sources). Paid scans can use any combination of prompts and sources you choose. **How often should I scan?** We recommend weekly scans to track trends. AI source responses change frequently as they update their training data and retrieval systems. BrandCrux offers automated weekly scans that run every Monday and send you a digest email with changes. **Can I track competitors?** Yes. BrandCrux automatically detects competitors mentioned in AI answers. You will see which brands AI sources recommend instead of you, track new competitors appearing, and get alerts when a competitor overtakes you on a specific source. **How do I improve my AI visibility?** BrandCrux provides AI-generated recommendations after each scan: improve structured data, build authoritative content, get more reviews, ensure consistent NAP data for local businesses, create comparison content, and optimize for the specific prompts where you are missing. Think of it as SEO for the AI era. **Is AI Visibility the only thing BrandCrux tracks?** No. AI Visibility is one of seven signals in BrandCrux. The others are Web Search rankings, Authority Signals (directory and publisher citations), Social Authority (competitor social engagement), Owned Analytics (your Search Console and GA4 data with an AI analyst on top), Backlinks and Traffic, and GEO Audit. One composite Topic Authority score per topic blends every signal into a single leaderboard. --- BrandCrux is the brand authority tracker across channels. The crux of your brand across channels. https://brandcrux.ai